The digital landscape is constantly evolving, and one of the biggest shifts we’ve seen recently is the way search engines are changing.
As we navigate these changes, I want to take a moment to share how we at Kumtrya and BlogrBee are staying ahead of the curve while staying true to our core mission—empowering creators of human-made content.
Human-Centered Content: Created for Humans, By Humans
At the heart of everything we do is our unwavering belief that content made by humans, for humans, is what brings real value to the world.
I remember a conversation I had with my now long-time mentor, Quoc, a few years ago when I took part in UT Austin’s Forty Acres Founders Program. This was right when I was beginning my journey with what would later become Kumtrya.
We were exploring the future of content creation, in the face of automation, and AI. Little did we know then, how much AI would drastically change the internet with how content is produced and consumed.
While I saw the potential for technology to change the landscape, I argued that there would always be something irreplaceable about human experiences.
I remember saying, “the experiences of people will always be valued by other people. A new mom will almost always find the advice of a seasoned mom more valuable than that of any robot.”
Those weren’t my exact words, but you get the point.
That belief—that human experiences matter—has stuck with me ever since, and it sits at the very core of what BlogrBee stands for today.
No matter how advanced technology becomes, nothing can replicate the authenticity, empathy, and wisdom that come from real people sharing their lived experiences.
This is what gives human-created content its unique value, and it’s why BlogrBee is, and always will be, a platform built for human-made content.
While search algorithms and platforms may change, the value of authentic, well-crafted content will always stand the test of time.
At BlogrBee, we’re building a platform that prioritizes human connection, creativity, and meaningful engagement. Our goal has always been to create a space where human content—your stories, insights, and perspectives—can thrive. We’re here to ensure that the content you pour your heart into reaches real audiences who appreciate its value.
Building Sustainable Growth for Creators
One of the things that has allowed us to stay resilient in the face of search engine changes is the direct relationship we’ve fostered between creators and their audiences.
While traffic from search engines is important, we’ve seen an increasing percentage of traffic coming directly to creators’ content from their own networks and engaged readers.
This shift gives us confidence in our strategy to build sustainable growth for creators—growth that isn’t solely dependent on search algorithms, but driven by the genuine value of human-created content.
And as we continue to refine and expand BlogrBee, we’re making sure the platform remains a place where creators can succeed, regardless of the latest digital trends.
Creators Deserve Fair Compensation
One of the things I’m most passionate about is ensuring that creators get their fair share of the revenue generated by their content.
With BlogrBee, we are committed to creators getting most, if not all, of the revenue their work brings in. Too often, creators see their profits diminished by platforms and middlemen who take more than their fair share, but at Kumtrya, we’re working to change that.
As we continue to innovate, you can trust that BlogrBee will always put creators first. We believe that fair compensation isn’t just a goal—it’s a fundamental right for every creator who dedicates time and effort to crafting valuable content.
Our Commitment to You
At Kumtrya, our commitment to creators goes beyond just providing tools and resources. We’re dedicated to creating a platform that’s inclusive, fair, and driven by human creativity. As we navigate the rapid changes that are impacting the industry, we are focused on building a place where creators are recognized and fairly rewarded for the work they do.
Together with our community, we are shaping a more equitable future for digital content creation. Thank you for being part of this journey with us, and I’m excited to continue navigating these changes alongside you.
